The Project Agora Platform is a Software-as-a-Service (SaaS) solution that empowers media owners with data, technologies, and resources needed to monitor traffic generation, consumer engagement, and website health status. This facilitates revenue tracking for informed decision-making.
Main Sections of the Project Agora Platform
- Partners Center: The existing reporting module, integrated into the Project Agora Platform, enabling seamless access for users in one centralized location. Retains all existing functionalities (). For more information, visit Partners Center Knowledge Base.
- Observe: Provides insights into four main pillars (Monetization, Traffic, Engagement, Performance) through user event tracking and website performance analysis.
- Activate: Allows you to export the Project Agora Platform Tag for direct website implementation and connect your demand sources to enhance monitoring in the Monetization pillar. Check this simple step-by-step guide to complete your integrations!
Note
Sections “Observe” and “Activate” are available for websites in your portfolio that are owned and operated by you and your
team. If none of your websites are owned and operated, these sections will not be visible on your dashboard.
Benefits
- Enhanced Observability: Our unified platform offers a range of observability features, including user event tracking and website performance analysis. This enables you to gain deeper insights into user behavior, optimize ad performance, and maximize revenue potential.
- Seamless Integration: We understand the importance of simplicity and efficiency in your workflow. That's why we've ensured the integration of Partners Center and the Observability Platform is seamless, allowing you to access all features in one centralized location using your current Partners Center credentials.
For more information, visit the Project Agora website.